Есть интерес, а есть исследование. Фокус группа - метод социального (маркетингового или др) исследования, со своей историей и практиками. Когда я слышу от умного человека компетентного в своем деле человека, но далекого от исследований, что он провел вчера в баре фокус группу, я начинаю понимать граммар наци
Несколько слайдов прояснить разницу между фокус группой и не фокус группой. И да, я сама проводила экспериментальные группы в пиццериях, и без гайда, и со знакомыми - но в порядке эксперимента, таки с аджендой.
Анчаков Кирилл, профессиональный маркетолог, на вебинаре "Маркетинг без бюджета" расскажет
* Как привлекать клиентов,
* Как работать с клиентами,
* Как удерживать клиентов,
* Как возвращать клиентов,
* Формула выручки,
* Формула для идеальной рекламы,
* Вопросы, которые должен задавать себе каждый бизнес.
И все это - имея 0 рублей на маркетинг!
Контакты спикера:
VK - https://vk.com/brusbergg
FB - https://facebook.com/brusbergg
2024 Trend Updates: What Really Works In SEO & Content MarketingSearch Engine Journal
21 slides•623.4K views
The future of SEO is trending toward a more human-first and user-centric approach, powered by AI intelligence and collaboration. Are you ready?
Watch as we explore which SEO trends to prioritize to achieve sustainable growth and deliver reliable results. We’ll dive into best practices to adapt your strategy around industry-wide disruptions like SGE, how to navigate the top challenges SEO professionals are facing, and proven tactics for prioritizing quality and building trust.
You’ll hear:
- The top SEO trends to prioritize in 2024 to achieve long-term success.
- Predictions for SGE’s impact, and how to adapt.
- What E-E-A-T really means, and how to implement it holistically (hint: it’s never been more important).
With Zack Kadish and Alex Carchietta, we’ll show you which SEO trends to ignore and which to focus on, along with the solution to overcoming rapid, significant and disruptive Google algorithm updates.
If you’re looking to cut through the noise of constant SEO and content trends to drive success, you won’t want to miss this webinar.
Storytelling For The Web: Integrate Storytelling in your Design ProcessChiara Aliotta
39 slides•505.6K views
In this slides I explain how I have used storytelling techniques to elevate websites and brands and create memorable user experiences. You can discover practical tips as I showcase the elements of good storytelling and its applied to some examples of diverse brands/projects..
Chair and Presenter, Michael E. Wechsler, MD, Ellen R. Sher, MD, and Corinne Young, FNP-C, FCCP, discuss asthma in this CME/MOC/AAPA/IPCE activity titled “Overcoming Challenges in the Management of Severe Asthma: Expert Insights on Emerging Strategies to Close the Gaps to Optimal Care.” For the full presentation, downloadable Practice Aids, and complete CME/MOC/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/4evmjHc. CME/MOC/AAPA/IPCE credit will be available until March 27, 2026.
Understanding the Impact of Revalidation on UK Healthcare Professionals.pdfMedical Apprisal
4 slides•241 views
Revalidation UK is a vital process ensuring healthcare professionals maintain high standards, enhancing patient safety and public trust. This mandatory assessment promotes continuous professional development, requiring practitioners to demonstrate competence, adhere to ethical guidelines, and engage in reflective practice. Despite challenges like administrative burdens and balancing clinical duties, revalidation fosters lifelong learning and accountability. Employers and regulatory bodies play a key role in supporting professionals through training, mentorship, and streamlined appraisal processes. As technology advances, revalidation UK will evolve to simplify compliance and enhance accessibility. By embracing revalidation, healthcare professionals contribute to a safer, more effective healthcare system, reinforcing trust and excellence in patient care across the UK.
"Comprehensive Medical Guide - Health & Medicine Insights (v10.a5.01)"Victoria855690
191 slides•21 views
"This document provides valuable insights into health and medicine, covering essential topics such as medical research, healthcare practices, disease management, and treatment approaches. It is useful for students, professionals, and researchers in the medical field. The content is well-structured, making complex medical concepts easier to understand."
CROUP.pdf FOR NURSING STUDENTS CREATED BY KIRAN KARETHAKIRAN KARETHA
4 slides•116 views
Croup is a common childhood illness characterized by swelling
in the airway (larynx, Trachea and bronchi), leading to a
distinctive barking cough and difficulty in breathing, often with
a high-pitched, noisy sound called stridor when inhaling.
It is also known as laryngotracheobronchitis.
THE WESTLEY SCORE: classification of croup severity
SCORING SYSTEM:
A total score of < 2 indicates mild croup.
A total score of 3-5 is classifies as moderate croup.
A total score of 6-11 indicates severe croup.
A total score of >12 indicates impending respiratory failure.
The score ranges from 0-17.
MANAGEMENT:
Supportive care including intravenous fluids to maintain hydration
and oxygen inhalation to relieve hypoxia has to be given.
A single dose of dexamethasone 0.6mg/kg may decrease severity
and duration of illness.
Inhalation of epinephrine may decrease the symptoms of stridor and
respiratory distress immediately.
PREVENTION:
Many cases of croup have been prevented by immunization for
influenza and diphtheria.
Let's Talk About It: Ovarian Cancer (Making Meaning after a Cancer Diagnosis)RheannaRandazzo
19 slides•12 views
Making meaning from hardship is a complex conversation. Many cancer survivors feel the delicate balance between making meaning and the internalized or external pressure that often follows a cancer diagnosis. Questions such as “What now?” are common when treatment ends. Well-meaning friends and family may subtly (or not so subtly) expect us to behave or view the world differently. If figuring out who you are now feels puzzling, join us on Wednesday, December 11th. Together, we will discuss how changes in your identity and perspective are a valid and essential part of this journey. Research has shown us how making meaning after hardship facilitates adjustment and well-being.
Diabetes Mellitus: A Comprehensive Overview
Introduction
Diabetes mellitus is a chronic metabolic disorder characterized by hyperglycemia due to defects in insulin secretion, insulin action, or both. It affects millions of people worldwide and is a major cause of morbidity and mortality due to its associated complications. This document provides an in-depth discussion of the types, pathophysiology, clinical features, diagnosis, management, and complications of diabetes mellitus.
Types of Diabetes Mellitus
1. Type 1 Diabetes Mellitus (T1DM)
Autoimmune destruction of pancreatic beta cells
Absolute insulin deficiency
Typically presents in childhood or adolescence
Requires lifelong insulin therapy
2. Type 2 Diabetes Mellitus (T2DM)
Characterized by insulin resistance and relative insulin deficiency
Strong genetic predisposition
Associated with obesity and sedentary lifestyle
Managed with lifestyle modifications, oral hypoglycemics, and sometimes insulin
3. Gestational Diabetes Mellitus (GDM)
Hyperglycemia first recognized during pregnancy
Increases risk of complications for both mother and baby
Usually resolves postpartum but increases the risk of T2DM later in life
4. Other Specific Types
Monogenic diabetes (MODY, neonatal diabetes)
Secondary diabetes (due to pancreatic diseases, endocrinopathies, drug-induced, etc.)
Pathophysiology
Diabetes results from impaired insulin secretion, action, or both, leading to chronic hyperglycemia. The key mechanisms include:
Type 1 Diabetes: Autoimmune destruction of beta cells, leading to absolute insulin deficiency.
Type 2 Diabetes: Insulin resistance in peripheral tissues and inadequate compensatory insulin secretion by beta cells.
GDM: Hormonal changes in pregnancy lead to insulin resistance and beta-cell dysfunction.
Clinical Features
Symptoms of Hyperglycemia:
Polyuria (excessive urination)
Polydipsia (excessive thirst)
Polyphagia (excessive hunger)
Unexplained weight loss
Fatigue
Blurred vision
Complications:
Acute: Diabetic ketoacidosis (DKA), hyperosmolar hyperglycemic state (HHS)
Chronic: Microvascular (retinopathy, nephropathy, neuropathy) and macrovascular (coronary artery disease, stroke, peripheral artery disease)
Diagnosis
The diagnosis of diabetes is based on:
Fasting Plasma Glucose (FPG) ≥ 126 mg/dL
Random Plasma Glucose ≥ 200 mg/dL with symptoms of hyperglycemia
2-hour Plasma Glucose ≥ 200 mg/dL during an OGTT
Hemoglobin A1c ≥ 6.5%
Management
1. Lifestyle Modifications
Healthy diet (low glycemic index, high fiber, reduced saturated fats)
Regular physical activity (at least 150 minutes per week)
Weight management
2. Pharmacological Therapy
Oral Hypoglycemics: Metformin (first-line), sulfonylureas, DPP-4 inhibitors, SGLT2 inhibitors, thiazolidinediones
Injectable Therapy: Insulin, GLP-1 receptor agonists
Insulin Therapy: Required for T1DM and some cases of T2DM
3. Monitoring and Complication Prevention
Regular blood glucose
Prescribing for Heart Failure: A Guide for MBBS StudentsShivankan Kakkar
15 slides•61 views
This SlideShare presentation provides a concise reference for MBBS students on prescription writing for heart failure. It covers key medications, treatment approaches, and clinical guidelines for effective management.
Growth and development milestone 7 months .pptxAbhishek Verma
12 slides•113 views
Growth and developed milestone for a 7 months old children
Milestone 7 months
At seven months, your baby is becoming more active, curious, and expressive! Many can sit up without support, reach for toys, and even start rocking on their hands and knees, a sign that crawling is coming soon. Their grip is improving, so they enjoy grabbing, shaking, and banging objects together.
Socially, they recognize their name, respond to familiar voices, and may show separation anxiety when a parent leaves the room. They love interactive games like peekaboo and enjoy babbling sounds like “ba-ba” and “da-da.”
Solid foods are now a regular part of their diet, along with breast milk or formula. They may sleep 12–16 hours a day, including two or three naps.
Every baby develops at their own pace, so don’t worry if they’re not hitting every milestone at the same time as others. Enjoy this exciting stage of discovery and growth.
Discover the essential growth and development milestones of a 7-month-old baby. Learn about physical, cognitive, emotional, and social developments, including motor skills, sensory awareness, speech progress, and feeding habits. Get expert parenting tips, activities, and guidance to support your baby's healthy development. Stay informed with this comprehensive guide
Wondering what milestones your 7-month-old should be reaching? This expert guide covers key physical, cognitive, and social developments, from sitting up and babbling to improved
hand-eye coordination. Learn about feeding,
sleep patterns, and fun activities to support your baby's growth. Get top parenting tips and insights to ensure your little one thrives!
#pediatricnursing #Growthanddevelopment
#Growthanddevelopmentalmilestones
Growth and development ppt
Growth and development milestone slideshare ppt
Psychopharmacology questions .pdf by Dr ankush goyalDr Ankush goyal
17 slides•124 views
Psychopharmacology: A Comprehensive Overview
Introduction
Psychopharmacology is the scientific study of the effects of drugs on mood, perception, cognition, and behavior. It involves the interaction of drugs with the nervous system, particularly the brain, to alter mental functions and treat psychiatric disorders. Psychopharmacology integrates principles from neuroscience, pharmacology, psychiatry, and psychology to develop effective treatments for mental illnesses such as depression, schizophrenia, anxiety, and bipolar disorder.
History and Development
The field of psychopharmacology has its roots in ancient medicine, where herbal remedies were used to treat mental disorders. Modern psychopharmacology began in the 20th century with the discovery of drugs such as chlorpromazine (antipsychotic) and imipramine (antidepressant), revolutionizing psychiatric care. Over time, research has led to the development of more targeted and effective drugs with fewer side effects.
Neurotransmitter Systems and Drug Actions
Psychotropic drugs exert their effects by modulating neurotransmitter systems in the brain. The major neurotransmitters involved include:
Dopamine (DA): Associated with reward, motivation, and movement; implicated in schizophrenia and Parkinson’s disease.
Serotonin (5-HT): Regulates mood, appetite, and sleep; targeted by antidepressants.
Norepinephrine (NE): Involved in arousal and stress response; plays a role in depression and anxiety.
Gamma-Aminobutyric Acid (GABA): The primary inhibitory neurotransmitter; targeted by anxiolytics and sedatives.
Glutamate: The primary excitatory neurotransmitter; implicated in schizophrenia and cognitive function.
Acetylcholine (ACh): Important for memory and learning; affected in Alzheimer’s disease.
Classification of Psychotropic Drugs
Psychotropic drugs can be classified based on their therapeutic use:
1. Antidepressants
Used to treat depressive disorders, anxiety disorders, and other conditions.
Selective Serotonin Reuptake Inhibitors (SSRIs): Fluoxetine, Sertraline, Citalopram
Serotonin-Norepinephrine Reuptake Inhibitors (SNRIs): Venlafaxine, Duloxetine
Tricyclic Antidepressants (TCAs): Amitriptyline, Imipramine
Monoamine Oxidase Inhibitors (MAOIs): Phenelzine, Selegiline
Atypical Antidepressants: Bupropion, Mirtazapine
2. Antipsychotics
Used to manage schizophrenia, bipolar disorder, and psychotic disorders.
Typical (First-Generation) Antipsychotics: Haloperidol, Chlorpromazine
Atypical (Second-Generation) Antipsychotics: Risperidone, Olanzapine, Clozapine
3. Mood Stabilizers
Used to treat bipolar disorder and mood dysregulation.
Lithium: Effective for bipolar disorder
Anticonvulsants: Valproate, Lamotrigine, Carbamazepine
4. Anxiolytics and Sedative-Hypnotics
Used for anxiety and sleep disorders.
Benzodiazepines: Diazepam, Lorazepam, Alprazolam
Non-Benzodiazepine Hypnotics: Zolpidem, Eszopiclone
Barbiturates: Phenobarbital (rarely used)
Beta-Blockers: Propranolol
Regional Injuries in Forensic Medicine and Toxicology, Head Injury, Haemorrha...Dr Vaibhav Gupta
221 slides•77 views
This Ppt includes the topic Regional Injuries which is essential for study in Forensic Medicine and Toxicology. This mainly focuses on various types of injuries with lot of pictorial representations. The topic includes Head injury, Facial injury, Neck injury and spinal injury.
TRACHEOESOPHAGEAL FISTULA.pdf FOR NURSING STUDENTSKIRAN KARETHA
9 slides•96 views
Tracheoesophageal fistula is an abnormal connection between the
trachea and esophagus.
It occurs in 1 in 3,500 births
Type A (esophageal atresia)
Type B (esophageal atresia with proximal fistula)
Type C (esophageal atresia with Distal fistula)
Type D (esophageal atresia with proximal and distal fistula)
Type E (H- typed fistula)
Homology modelling and generation of 3D-structure of protein (G).pptxGarimaSingh204707
15 slides•24 views
Homology modeling, also known as comparative modeling, is a computational method used to predict the three-dimensional (3D) structure of a protein based on its amino acid sequence. This technique relies on the principle that proteins with similar amino acid.
Approach to anemia , classification, investigations casesFatimahRaad
17 slides•80 views
Pdf simply about how to reach to anemia diagnosis with presenting signs and symptoms mainly based on investigations we send in this file as well as discuss two case scenarios on this common health problem from reference book core clinical cases medicine and medical specialties
VENTILATORS.pptx FOR NURSING STUDENTS CREATED BY KIRAN KARETHAKIRAN KARETHA
21 slides•108 views
VENTILATOR
Mechanical ventilation is a form of artificial respiration that uses a breathing machine to assist patients with breathing.
Mechanical ventilation is the use of a mechanical device to inflate and deflate the lungs.
A mechanical ventilation is a machine that generates a controlled flow of gas into a patient’s airways.
INDICATIONS
Acute lung injury
Apnea with respiratory arrest
COPD
Acute respiratory acidosis
Hypoxemia
hypercapnia
Classification of ventilators:
1. negative pressure ventilators: mechanical ventilators exert a negative pressure on the external chest. Decreasing the intrathoracic pressure during inspiration allows air to flow into the lung, filling its volume.
NEGATIVE PRESSURE VENTILATORS
1. Iron lung (drinker respirator tank)
2. body wrap and chest cuirass (tortoise shell)
POSITIVE PRESSURE VENTILATORS
1. pressure cycled ventilators
2. time cycled ventilators
3. volume cycled ventilators
4. non-invasive positive pressure ventilators
a) continuous positive airway pressure
b) bilevel positive airway pressure
### **Acyclovir and Anti-Herpes Medications**
**Acyclovir** is an antiviral medication used to treat infections caused by herpes viruses, including:
- **Herpes simplex virus (HSV-1 & HSV-2)** – Causes cold sores and genital herpes.
- **Varicella-zoster virus (VZV)** – Causes chickenpox and shingles.
### **Mechanism of Action:**
Acyclovir works by inhibiting viral DNA replication. It is activated inside virus-infected cells, where it blocks viral enzymes, preventing the virus from multiplying.
### **Forms & Dosage:**
- **Oral (Tablets/Capsules/Liquid)** – Used for mild to moderate infections.
- **Topical (Cream/Ointment)** – For cold sores and mild skin infections.
- **Intravenous (IV)** – For severe infections like herpes encephalitis.
### **Other Anti-Herpes Medications:**
- **Valacyclovir (Valtrex)** – A prodrug of acyclovir with better absorption.
- **Famciclovir (Famvir)** – Another antiviral with a longer duration of action.
- **Penciclovir (Denavir)** – Used topically for herpes labialis (cold sores).
### **Uses:**
- Treats and manages outbreaks of herpes simplex.
- Reduces the severity and duration of symptoms.
- Used for long-term suppression to prevent recurrent infections.
- Helps in managing shingles and chickenpox.
### **Side Effects:**
- Nausea, vomiting, diarrhea.
- Headache, dizziness, fatigue.
- Rare: Kidney issues, allergic reactions.
### **Precautions:**
- Drink plenty of fluids to prevent kidney issues.
- Not a cure, but helps manage symptoms.
- Safe for most patients but should be used cautiously in people with kidney disease or weakened immune systems.
ECG-Interpretation-and-Management-of-Arrhythmias.pptx Dr ankush goyalDr Ankush goyal
8 slides•22 views
ECG Interpretation and Management
Introduction
Electrocardiography (ECG) is a crucial diagnostic tool used to assess the electrical activity of the heart. It provides essential information about heart rate, rhythm, conduction abnormalities, myocardial ischemia, and electrolyte disturbances. Correct interpretation of an ECG requires a systematic approach and understanding of normal and pathological waveforms.
Basics of ECG Interpretation
1. ECG Waves and Intervals
P wave: Represents atrial depolarization.
PR interval: Time from atrial depolarization to ventricular depolarization (normal: 120-200 ms).
QRS complex: Ventricular depolarization (normal: <120 ms).
ST segment: Represents the interval between ventricular depolarization and repolarization.
T wave: Represents ventricular repolarization.
QT interval: Duration of ventricular depolarization and repolarization (normal: <450 ms in males, <460 ms in females).
2. Systematic Approach to ECG Interpretation
1. Determine heart rate
Regular rhythm: 300 divided by the number of large squares between R waves.
Irregular rhythm: Count QRS complexes in 6 seconds and multiply by 10.
2. Assess heart rhythm
Regular or irregular?
Presence of P waves?
Relationship between P waves and QRS complexes?
3. Evaluate cardiac axis
Normal: -30 to +90 degrees.
Left axis deviation: <-30 degrees (e.g., left anterior hemiblock, left ventricular hypertrophy).
Right axis deviation: >+90 degrees (e.g., right ventricular hypertrophy, pulmonary embolism).
4. Analyze P wave morphology
Peaked P waves (right atrial enlargement).
Broad P waves (left atrial enlargement).
5. Assess PR interval
Short PR: Wolff-Parkinson-White syndrome.
Prolonged PR: First-degree AV block.
6. Inspect QRS complex
Narrow QRS (<120 ms): Normal conduction.
Wide QRS (>120 ms): Bundle branch block or ventricular origin.
7. Evaluate ST segment and T waves
ST elevation: Myocardial infarction.
ST depression: Ischemia or hypokalemia.
Inverted T waves: Ischemia, infarction, or hypertrophy.
8. Check QT interval
Prolonged QT: Risk of Torsades de Pointes.
Short QT: Hypercalcemia.
Common ECG Abnormalities and Management
1. Arrhythmias
a) Sinus Bradycardia
ECG Findings: HR < 60 bpm, normal P waves, and QRS complexes.
Causes: Increased vagal tone, hypothyroidism, beta-blockers.
Management: Treat underlying cause; consider atropine if symptomatic.
b) Sinus Tachycardia
ECG Findings: HR > 100 bpm, normal P waves, and QRS complexes.
Causes: Fever, dehydration, anemia, hyperthyroidism.
Management: Address underlying cause; beta-blockers if needed.
c) Atrial Fibrillation
ECG Findings: Irregularly irregular rhythm, absent P waves, fibrillatory waves.
Causes: Hypertension, valvular heart disease, hyperthyroidism.
Management: Rate control (beta-blockers, calcium channel blockers), rhythm control (amiodarone, cardioversion), anticoagulation (warfarin, DOACs).
d) Atrial Flutter
ECG Findings: Sawtooth flutter
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
28 slides•155.2K views
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
Chair and Presenter, Michael E. Wechsler, MD, Ellen R. Sher, MD, and Corinne Young, FNP-C, FCCP, discuss asthma in this CME/MOC/AAPA/IPCE activity titled “Overcoming Challenges in the Management of Severe Asthma: Expert Insights on Emerging Strategies to Close the Gaps to Optimal Care.” For the full presentation, downloadable Practice Aids, and complete CME/MOC/AAPA/IPCE information, and to apply for credit, please visit us at https://bit.ly/4evmjHc. CME/MOC/AAPA/IPCE credit will be available until March 27, 2026.
Understanding the Impact of Revalidation on UK Healthcare Professionals.pdfMedical Apprisal
4 slides•241 views
Revalidation UK is a vital process ensuring healthcare professionals maintain high standards, enhancing patient safety and public trust. This mandatory assessment promotes continuous professional development, requiring practitioners to demonstrate competence, adhere to ethical guidelines, and engage in reflective practice. Despite challenges like administrative burdens and balancing clinical duties, revalidation fosters lifelong learning and accountability. Employers and regulatory bodies play a key role in supporting professionals through training, mentorship, and streamlined appraisal processes. As technology advances, revalidation UK will evolve to simplify compliance and enhance accessibility. By embracing revalidation, healthcare professionals contribute to a safer, more effective healthcare system, reinforcing trust and excellence in patient care across the UK.
"Comprehensive Medical Guide - Health & Medicine Insights (v10.a5.01)"Victoria855690
191 slides•21 views
"This document provides valuable insights into health and medicine, covering essential topics such as medical research, healthcare practices, disease management, and treatment approaches. It is useful for students, professionals, and researchers in the medical field. The content is well-structured, making complex medical concepts easier to understand."
CROUP.pdf FOR NURSING STUDENTS CREATED BY KIRAN KARETHAKIRAN KARETHA
4 slides•116 views
Croup is a common childhood illness characterized by swelling
in the airway (larynx, Trachea and bronchi), leading to a
distinctive barking cough and difficulty in breathing, often with
a high-pitched, noisy sound called stridor when inhaling.
It is also known as laryngotracheobronchitis.
THE WESTLEY SCORE: classification of croup severity
SCORING SYSTEM:
A total score of < 2 indicates mild croup.
A total score of 3-5 is classifies as moderate croup.
A total score of 6-11 indicates severe croup.
A total score of >12 indicates impending respiratory failure.
The score ranges from 0-17.
MANAGEMENT:
Supportive care including intravenous fluids to maintain hydration
and oxygen inhalation to relieve hypoxia has to be given.
A single dose of dexamethasone 0.6mg/kg may decrease severity
and duration of illness.
Inhalation of epinephrine may decrease the symptoms of stridor and
respiratory distress immediately.
PREVENTION:
Many cases of croup have been prevented by immunization for
influenza and diphtheria.
Let's Talk About It: Ovarian Cancer (Making Meaning after a Cancer Diagnosis)RheannaRandazzo
19 slides•12 views
Making meaning from hardship is a complex conversation. Many cancer survivors feel the delicate balance between making meaning and the internalized or external pressure that often follows a cancer diagnosis. Questions such as “What now?” are common when treatment ends. Well-meaning friends and family may subtly (or not so subtly) expect us to behave or view the world differently. If figuring out who you are now feels puzzling, join us on Wednesday, December 11th. Together, we will discuss how changes in your identity and perspective are a valid and essential part of this journey. Research has shown us how making meaning after hardship facilitates adjustment and well-being.
Diabetes Mellitus: A Comprehensive Overview
Introduction
Diabetes mellitus is a chronic metabolic disorder characterized by hyperglycemia due to defects in insulin secretion, insulin action, or both. It affects millions of people worldwide and is a major cause of morbidity and mortality due to its associated complications. This document provides an in-depth discussion of the types, pathophysiology, clinical features, diagnosis, management, and complications of diabetes mellitus.
Types of Diabetes Mellitus
1. Type 1 Diabetes Mellitus (T1DM)
Autoimmune destruction of pancreatic beta cells
Absolute insulin deficiency
Typically presents in childhood or adolescence
Requires lifelong insulin therapy
2. Type 2 Diabetes Mellitus (T2DM)
Characterized by insulin resistance and relative insulin deficiency
Strong genetic predisposition
Associated with obesity and sedentary lifestyle
Managed with lifestyle modifications, oral hypoglycemics, and sometimes insulin
3. Gestational Diabetes Mellitus (GDM)
Hyperglycemia first recognized during pregnancy
Increases risk of complications for both mother and baby
Usually resolves postpartum but increases the risk of T2DM later in life
4. Other Specific Types
Monogenic diabetes (MODY, neonatal diabetes)
Secondary diabetes (due to pancreatic diseases, endocrinopathies, drug-induced, etc.)
Pathophysiology
Diabetes results from impaired insulin secretion, action, or both, leading to chronic hyperglycemia. The key mechanisms include:
Type 1 Diabetes: Autoimmune destruction of beta cells, leading to absolute insulin deficiency.
Type 2 Diabetes: Insulin resistance in peripheral tissues and inadequate compensatory insulin secretion by beta cells.
GDM: Hormonal changes in pregnancy lead to insulin resistance and beta-cell dysfunction.
Clinical Features
Symptoms of Hyperglycemia:
Polyuria (excessive urination)
Polydipsia (excessive thirst)
Polyphagia (excessive hunger)
Unexplained weight loss
Fatigue
Blurred vision
Complications:
Acute: Diabetic ketoacidosis (DKA), hyperosmolar hyperglycemic state (HHS)
Chronic: Microvascular (retinopathy, nephropathy, neuropathy) and macrovascular (coronary artery disease, stroke, peripheral artery disease)
Diagnosis
The diagnosis of diabetes is based on:
Fasting Plasma Glucose (FPG) ≥ 126 mg/dL
Random Plasma Glucose ≥ 200 mg/dL with symptoms of hyperglycemia
2-hour Plasma Glucose ≥ 200 mg/dL during an OGTT
Hemoglobin A1c ≥ 6.5%
Management
1. Lifestyle Modifications
Healthy diet (low glycemic index, high fiber, reduced saturated fats)
Regular physical activity (at least 150 minutes per week)
Weight management
2. Pharmacological Therapy
Oral Hypoglycemics: Metformin (first-line), sulfonylureas, DPP-4 inhibitors, SGLT2 inhibitors, thiazolidinediones
Injectable Therapy: Insulin, GLP-1 receptor agonists
Insulin Therapy: Required for T1DM and some cases of T2DM
3. Monitoring and Complication Prevention
Regular blood glucose
Prescribing for Heart Failure: A Guide for MBBS StudentsShivankan Kakkar
15 slides•61 views
This SlideShare presentation provides a concise reference for MBBS students on prescription writing for heart failure. It covers key medications, treatment approaches, and clinical guidelines for effective management.
Growth and development milestone 7 months .pptxAbhishek Verma
12 slides•113 views
Growth and developed milestone for a 7 months old children
Milestone 7 months
At seven months, your baby is becoming more active, curious, and expressive! Many can sit up without support, reach for toys, and even start rocking on their hands and knees, a sign that crawling is coming soon. Their grip is improving, so they enjoy grabbing, shaking, and banging objects together.
Socially, they recognize their name, respond to familiar voices, and may show separation anxiety when a parent leaves the room. They love interactive games like peekaboo and enjoy babbling sounds like “ba-ba” and “da-da.”
Solid foods are now a regular part of their diet, along with breast milk or formula. They may sleep 12–16 hours a day, including two or three naps.
Every baby develops at their own pace, so don’t worry if they’re not hitting every milestone at the same time as others. Enjoy this exciting stage of discovery and growth.
Discover the essential growth and development milestones of a 7-month-old baby. Learn about physical, cognitive, emotional, and social developments, including motor skills, sensory awareness, speech progress, and feeding habits. Get expert parenting tips, activities, and guidance to support your baby's healthy development. Stay informed with this comprehensive guide
Wondering what milestones your 7-month-old should be reaching? This expert guide covers key physical, cognitive, and social developments, from sitting up and babbling to improved
hand-eye coordination. Learn about feeding,
sleep patterns, and fun activities to support your baby's growth. Get top parenting tips and insights to ensure your little one thrives!
#pediatricnursing #Growthanddevelopment
#Growthanddevelopmentalmilestones
Growth and development ppt
Growth and development milestone slideshare ppt
Psychopharmacology questions .pdf by Dr ankush goyalDr Ankush goyal
17 slides•124 views
Psychopharmacology: A Comprehensive Overview
Introduction
Psychopharmacology is the scientific study of the effects of drugs on mood, perception, cognition, and behavior. It involves the interaction of drugs with the nervous system, particularly the brain, to alter mental functions and treat psychiatric disorders. Psychopharmacology integrates principles from neuroscience, pharmacology, psychiatry, and psychology to develop effective treatments for mental illnesses such as depression, schizophrenia, anxiety, and bipolar disorder.
History and Development
The field of psychopharmacology has its roots in ancient medicine, where herbal remedies were used to treat mental disorders. Modern psychopharmacology began in the 20th century with the discovery of drugs such as chlorpromazine (antipsychotic) and imipramine (antidepressant), revolutionizing psychiatric care. Over time, research has led to the development of more targeted and effective drugs with fewer side effects.
Neurotransmitter Systems and Drug Actions
Psychotropic drugs exert their effects by modulating neurotransmitter systems in the brain. The major neurotransmitters involved include:
Dopamine (DA): Associated with reward, motivation, and movement; implicated in schizophrenia and Parkinson’s disease.
Serotonin (5-HT): Regulates mood, appetite, and sleep; targeted by antidepressants.
Norepinephrine (NE): Involved in arousal and stress response; plays a role in depression and anxiety.
Gamma-Aminobutyric Acid (GABA): The primary inhibitory neurotransmitter; targeted by anxiolytics and sedatives.
Glutamate: The primary excitatory neurotransmitter; implicated in schizophrenia and cognitive function.
Acetylcholine (ACh): Important for memory and learning; affected in Alzheimer’s disease.
Classification of Psychotropic Drugs
Psychotropic drugs can be classified based on their therapeutic use:
1. Antidepressants
Used to treat depressive disorders, anxiety disorders, and other conditions.
Selective Serotonin Reuptake Inhibitors (SSRIs): Fluoxetine, Sertraline, Citalopram
Serotonin-Norepinephrine Reuptake Inhibitors (SNRIs): Venlafaxine, Duloxetine
Tricyclic Antidepressants (TCAs): Amitriptyline, Imipramine
Monoamine Oxidase Inhibitors (MAOIs): Phenelzine, Selegiline
Atypical Antidepressants: Bupropion, Mirtazapine
2. Antipsychotics
Used to manage schizophrenia, bipolar disorder, and psychotic disorders.
Typical (First-Generation) Antipsychotics: Haloperidol, Chlorpromazine
Atypical (Second-Generation) Antipsychotics: Risperidone, Olanzapine, Clozapine
3. Mood Stabilizers
Used to treat bipolar disorder and mood dysregulation.
Lithium: Effective for bipolar disorder
Anticonvulsants: Valproate, Lamotrigine, Carbamazepine
4. Anxiolytics and Sedative-Hypnotics
Used for anxiety and sleep disorders.
Benzodiazepines: Diazepam, Lorazepam, Alprazolam
Non-Benzodiazepine Hypnotics: Zolpidem, Eszopiclone
Barbiturates: Phenobarbital (rarely used)
Beta-Blockers: Propranolol
Regional Injuries in Forensic Medicine and Toxicology, Head Injury, Haemorrha...Dr Vaibhav Gupta
221 slides•77 views
This Ppt includes the topic Regional Injuries which is essential for study in Forensic Medicine and Toxicology. This mainly focuses on various types of injuries with lot of pictorial representations. The topic includes Head injury, Facial injury, Neck injury and spinal injury.
TRACHEOESOPHAGEAL FISTULA.pdf FOR NURSING STUDENTSKIRAN KARETHA
9 slides•96 views
Tracheoesophageal fistula is an abnormal connection between the
trachea and esophagus.
It occurs in 1 in 3,500 births
Type A (esophageal atresia)
Type B (esophageal atresia with proximal fistula)
Type C (esophageal atresia with Distal fistula)
Type D (esophageal atresia with proximal and distal fistula)
Type E (H- typed fistula)
Homology modelling and generation of 3D-structure of protein (G).pptxGarimaSingh204707
15 slides•24 views
Homology modeling, also known as comparative modeling, is a computational method used to predict the three-dimensional (3D) structure of a protein based on its amino acid sequence. This technique relies on the principle that proteins with similar amino acid.
Approach to anemia , classification, investigations casesFatimahRaad
17 slides•80 views
Pdf simply about how to reach to anemia diagnosis with presenting signs and symptoms mainly based on investigations we send in this file as well as discuss two case scenarios on this common health problem from reference book core clinical cases medicine and medical specialties
VENTILATORS.pptx FOR NURSING STUDENTS CREATED BY KIRAN KARETHAKIRAN KARETHA
21 slides•108 views
VENTILATOR
Mechanical ventilation is a form of artificial respiration that uses a breathing machine to assist patients with breathing.
Mechanical ventilation is the use of a mechanical device to inflate and deflate the lungs.
A mechanical ventilation is a machine that generates a controlled flow of gas into a patient’s airways.
INDICATIONS
Acute lung injury
Apnea with respiratory arrest
COPD
Acute respiratory acidosis
Hypoxemia
hypercapnia
Classification of ventilators:
1. negative pressure ventilators: mechanical ventilators exert a negative pressure on the external chest. Decreasing the intrathoracic pressure during inspiration allows air to flow into the lung, filling its volume.
NEGATIVE PRESSURE VENTILATORS
1. Iron lung (drinker respirator tank)
2. body wrap and chest cuirass (tortoise shell)
POSITIVE PRESSURE VENTILATORS
1. pressure cycled ventilators
2. time cycled ventilators
3. volume cycled ventilators
4. non-invasive positive pressure ventilators
a) continuous positive airway pressure
b) bilevel positive airway pressure
### **Acyclovir and Anti-Herpes Medications**
**Acyclovir** is an antiviral medication used to treat infections caused by herpes viruses, including:
- **Herpes simplex virus (HSV-1 & HSV-2)** – Causes cold sores and genital herpes.
- **Varicella-zoster virus (VZV)** – Causes chickenpox and shingles.
### **Mechanism of Action:**
Acyclovir works by inhibiting viral DNA replication. It is activated inside virus-infected cells, where it blocks viral enzymes, preventing the virus from multiplying.
### **Forms & Dosage:**
- **Oral (Tablets/Capsules/Liquid)** – Used for mild to moderate infections.
- **Topical (Cream/Ointment)** – For cold sores and mild skin infections.
- **Intravenous (IV)** – For severe infections like herpes encephalitis.
### **Other Anti-Herpes Medications:**
- **Valacyclovir (Valtrex)** – A prodrug of acyclovir with better absorption.
- **Famciclovir (Famvir)** – Another antiviral with a longer duration of action.
- **Penciclovir (Denavir)** – Used topically for herpes labialis (cold sores).
### **Uses:**
- Treats and manages outbreaks of herpes simplex.
- Reduces the severity and duration of symptoms.
- Used for long-term suppression to prevent recurrent infections.
- Helps in managing shingles and chickenpox.
### **Side Effects:**
- Nausea, vomiting, diarrhea.
- Headache, dizziness, fatigue.
- Rare: Kidney issues, allergic reactions.
### **Precautions:**
- Drink plenty of fluids to prevent kidney issues.
- Not a cure, but helps manage symptoms.
- Safe for most patients but should be used cautiously in people with kidney disease or weakened immune systems.
ECG-Interpretation-and-Management-of-Arrhythmias.pptx Dr ankush goyalDr Ankush goyal
8 slides•22 views
ECG Interpretation and Management
Introduction
Electrocardiography (ECG) is a crucial diagnostic tool used to assess the electrical activity of the heart. It provides essential information about heart rate, rhythm, conduction abnormalities, myocardial ischemia, and electrolyte disturbances. Correct interpretation of an ECG requires a systematic approach and understanding of normal and pathological waveforms.
Basics of ECG Interpretation
1. ECG Waves and Intervals
P wave: Represents atrial depolarization.
PR interval: Time from atrial depolarization to ventricular depolarization (normal: 120-200 ms).
QRS complex: Ventricular depolarization (normal: <120 ms).
ST segment: Represents the interval between ventricular depolarization and repolarization.
T wave: Represents ventricular repolarization.
QT interval: Duration of ventricular depolarization and repolarization (normal: <450 ms in males, <460 ms in females).
2. Systematic Approach to ECG Interpretation
1. Determine heart rate
Regular rhythm: 300 divided by the number of large squares between R waves.
Irregular rhythm: Count QRS complexes in 6 seconds and multiply by 10.
2. Assess heart rhythm
Regular or irregular?
Presence of P waves?
Relationship between P waves and QRS complexes?
3. Evaluate cardiac axis
Normal: -30 to +90 degrees.
Left axis deviation: <-30 degrees (e.g., left anterior hemiblock, left ventricular hypertrophy).
Right axis deviation: >+90 degrees (e.g., right ventricular hypertrophy, pulmonary embolism).
4. Analyze P wave morphology
Peaked P waves (right atrial enlargement).
Broad P waves (left atrial enlargement).
5. Assess PR interval
Short PR: Wolff-Parkinson-White syndrome.
Prolonged PR: First-degree AV block.
6. Inspect QRS complex
Narrow QRS (<120 ms): Normal conduction.
Wide QRS (>120 ms): Bundle branch block or ventricular origin.
7. Evaluate ST segment and T waves
ST elevation: Myocardial infarction.
ST depression: Ischemia or hypokalemia.
Inverted T waves: Ischemia, infarction, or hypertrophy.
8. Check QT interval
Prolonged QT: Risk of Torsades de Pointes.
Short QT: Hypercalcemia.
Common ECG Abnormalities and Management
1. Arrhythmias
a) Sinus Bradycardia
ECG Findings: HR < 60 bpm, normal P waves, and QRS complexes.
Causes: Increased vagal tone, hypothyroidism, beta-blockers.
Management: Treat underlying cause; consider atropine if symptomatic.
b) Sinus Tachycardia
ECG Findings: HR > 100 bpm, normal P waves, and QRS complexes.
Causes: Fever, dehydration, anemia, hyperthyroidism.
Management: Address underlying cause; beta-blockers if needed.
c) Atrial Fibrillation
ECG Findings: Irregularly irregular rhythm, absent P waves, fibrillatory waves.
Causes: Hypertension, valvular heart disease, hyperthyroidism.
Management: Rate control (beta-blockers, calcium channel blockers), rhythm control (amiodarone, cardioversion), anticoagulation (warfarin, DOACs).
d) Atrial Flutter
ECG Findings: Sawtooth flutter
This presentation by Thibault Schrepel, Associate Professor of Law at Vrije Universiteit Amsterdam University, was made during the discussion “Artificial Intelligence, Data and Competition” held at the 143rd meeting of the OECD Competition Committee on 12 June 2024. More papers and presentations on the topic can be found at oe.cd/aicomp.
This presentation was uploaded with the author’s consent.
How to Leverage AI to Boost Employee Wellness - Lydia Di Francesco - SocialHR...SocialHRCamp
Speaker: Lydia Di Francesco
In this workshop, participants will delve into the realm of AI and its profound potential to revolutionize employee wellness initiatives. From stress management to fostering work-life harmony, AI offers a myriad of innovative tools and strategies that can significantly enhance the wellbeing of employees in any organization. Attendees will learn how to effectively leverage AI technologies to cultivate a healthier, happier, and more productive workforce. Whether it's utilizing AI-powered chatbots for mental health support, implementing data analytics to identify internal, systemic risk factors, or deploying personalized wellness apps, this workshop will equip participants with actionable insights and best practices to harness the power of AI for boosting employee wellness. Join us and discover how AI can be a strategic partner towards a culture of wellbeing and resilience in the workplace.
2024 State of Marketing Report – by HubspotMarius Sescu
https://www.hubspot.com/state-of-marketing
· Scaling relationships and proving ROI
· Social media is the place for search, sales, and service
· Authentic influencer partnerships fuel brand growth
· The strongest connections happen via call, click, chat, and camera.
· Time saved with AI leads to more creative work
· Seeking: A single source of truth
· TLDR; Get on social, try AI, and align your systems.
· More human marketing, powered by robots
ChatGPT is a revolutionary addition to the world since its introduction in 2022. A big shift in the sector of information gathering and processing happened because of this chatbot. What is the story of ChatGPT? How is the bot responding to prompts and generating contents? Swipe through these slides prepared by Expeed Software, a web development company regarding the development and technical intricacies of ChatGPT!
Product Design Trends in 2024 | Teenage EngineeringsPixeldarts
The realm of product design is a constantly changing environment where technology and style intersect. Every year introduces fresh challenges and exciting trends that mold the future of this captivating art form. In this piece, we delve into the significant trends set to influence the look and functionality of product design in the year 2024.
How Race, Age and Gender Shape Attitudes Towards Mental HealthThinkNow
Mental health has been in the news quite a bit lately. Dozens of U.S. states are currently suing Meta for contributing to the youth mental health crisis by inserting addictive features into their products, while the U.S. Surgeon General is touring the nation to bring awareness to the growing epidemic of loneliness and isolation. The country has endured periods of low national morale, such as in the 1970s when high inflation and the energy crisis worsened public sentiment following the Vietnam War. The current mood, however, feels different. Gallup recently reported that national mental health is at an all-time low, with few bright spots to lift spirits.
To better understand how Americans are feeling and their attitudes towards mental health in general, ThinkNow conducted a nationally representative quantitative survey of 1,500 respondents and found some interesting differences among ethnic, age and gender groups.
Technology
For example, 52% agree that technology and social media have a negative impact on mental health, but when broken out by race, 61% of Whites felt technology had a negative effect, and only 48% of Hispanics thought it did.
While technology has helped us keep in touch with friends and family in faraway places, it appears to have degraded our ability to connect in person. Staying connected online is a double-edged sword since the same news feed that brings us pictures of the grandkids and fluffy kittens also feeds us news about the wars in Israel and Ukraine, the dysfunction in Washington, the latest mass shooting and the climate crisis.
Hispanics may have a built-in defense against the isolation technology breeds, owing to their large, multigenerational households, strong social support systems, and tendency to use social media to stay connected with relatives abroad.
Age and Gender
When asked how individuals rate their mental health, men rate it higher than women by 11 percentage points, and Baby Boomers rank it highest at 83%, saying it’s good or excellent vs. 57% of Gen Z saying the same.
Gen Z spends the most amount of time on social media, so the notion that social media negatively affects mental health appears to be correlated. Unfortunately, Gen Z is also the generation that’s least comfortable discussing mental health concerns with healthcare professionals. Only 40% of them state they’re comfortable discussing their issues with a professional compared to 60% of Millennials and 65% of Boomers.
Race Affects Attitudes
As seen in previous research conducted by ThinkNow, Asian Americans lag other groups when it comes to awareness of mental health issues. Twenty-four percent of Asian Americans believe that having a mental health issue is a sign of weakness compared to the 16% average for all groups. Asians are also considerably less likely to be aware of mental health services in their communities (42% vs. 55%) and most likely to seek out information on social media (51% vs. 35%).
AI Trends in Creative Operations 2024 by Artwork Flow.pdfmarketingartwork
Creative operations teams expect increased AI use in 2024. Currently, over half of tasks are not AI-enabled, but this is expected to decrease in the coming year. ChatGPT is the most popular AI tool currently. Business leaders are more actively exploring AI benefits than individual contributors. Most respondents do not believe AI will impact workforce size in 2024. However, some inhibitions still exist around AI accuracy and lack of understanding. Creatives primarily want to use AI to save time on mundane tasks and boost productivity.
Organizational culture includes values, norms, systems, symbols, language, assumptions, beliefs, and habits that influence employee behaviors and how people interpret those behaviors. It is important because culture can help or hinder a company's success. Some key aspects of Netflix's culture that help it achieve results include hiring smartly so every position has stars, focusing on attitude over just aptitude, and having a strict policy against peacocks, whiners, and jerks.
PEPSICO Presentation to CAGNY Conference Feb 2024Neil Kimberley
PepsiCo provided a safe harbor statement noting that any forward-looking statements are based on currently available information and are subject to risks and uncertainties. It also provided information on non-GAAP measures and directing readers to its website for disclosure and reconciliation. The document then discussed PepsiCo's business overview, including that it is a global beverage and convenient food company with iconic brands, $91 billion in net revenue in 2023, and nearly $14 billion in core operating profit. It operates through a divisional structure with a focus on local consumers.
Content Methodology: A Best Practices Report (Webinar)contently
This document provides an overview of content methodology best practices. It defines content methodology as establishing objectives, KPIs, and a culture of continuous learning and iteration. An effective methodology focuses on connecting with audiences, creating optimal content, and optimizing processes. It also discusses why a methodology is needed due to the competitive landscape, proliferation of channels, and opportunities for improvement. Components of an effective methodology include defining objectives and KPIs, audience analysis, identifying opportunities, and evaluating resources. The document concludes with recommendations around creating a content plan, testing and optimizing content over 90 days.
How to Prepare For a Successful Job Search for 2024Albert Qian
The document provides guidance on preparing a job search for 2024. It discusses the state of the job market, focusing on growth in AI and healthcare but also continued layoffs. It recommends figuring out what you want to do by researching interests and skills, then conducting informational interviews. The job search should involve building a personal brand on LinkedIn, actively applying to jobs, tailoring resumes and interviews, maintaining job hunting as a habit, and continuing self-improvement. Once hired, the document advises setting new goals and keeping skills and networking active in case of future opportunities.
A report by thenetworkone and Kurio.
The contributing experts and agencies are (in an alphabetical order): Sylwia Rytel, Social Media Supervisor, 180heartbeats + JUNG v MATT (PL), Sharlene Jenner, Vice President - Director of Engagement Strategy, Abelson Taylor (USA), Alex Casanovas, Digital Director, Atrevia (ES), Dora Beilin, Senior Social Strategist, Barrett Hoffher (USA), Min Seo, Campaign Director, Brand New Agency (KR), Deshé M. Gully, Associate Strategist, Day One Agency (USA), Francesca Trevisan, Strategist, Different (IT), Trevor Crossman, CX and Digital Transformation Director; Olivia Hussey, Strategic Planner; Simi Srinarula, Social Media Manager, The Hallway (AUS), James Hebbert, Managing Director, Hylink (CN / UK), Mundy Álvarez, Planning Director; Pedro Rojas, Social Media Manager; Pancho González, CCO, Inbrax (CH), Oana Oprea, Head of Digital Planning, Jam Session Agency (RO), Amy Bottrill, Social Account Director, Launch (UK), Gaby Arriaga, Founder, Leonardo1452 (MX), Shantesh S Row, Creative Director, Liwa (UAE), Rajesh Mehta, Chief Strategy Officer; Dhruv Gaur, Digital Planning Lead; Leonie Mergulhao, Account Supervisor - Social Media & PR, Medulla (IN), Aurelija Plioplytė, Head of Digital & Social, Not Perfect (LI), Daiana Khaidargaliyeva, Account Manager, Osaka Labs (UK / USA), Stefanie Söhnchen, Vice President Digital, PIABO Communications (DE), Elisabeth Winiartati, Managing Consultant, Head of Global Integrated Communications; Lydia Aprina, Account Manager, Integrated Marketing and Communications; Nita Prabowo, Account Manager, Integrated Marketing and Communications; Okhi, Web Developer, PNTR Group (ID), Kei Obusan, Insights Director; Daffi Ranandi, Insights Manager, Radarr (SG), Gautam Reghunath, Co-founder & CEO, Talented (IN), Donagh Humphreys, Head of Social and Digital Innovation, THINKHOUSE (IRE), Sarah Yim, Strategy Director, Zulu Alpha Kilo (CA).
Trends In Paid Search: Navigating The Digital Landscape In 2024Search Engine Journal
The search marketing landscape is evolving rapidly with new technologies, and professionals, like you, rely on innovative paid search strategies to meet changing demands.
It’s important that you’re ready to implement new strategies in 2024.
Check this out and learn the top trends in paid search advertising that are expected to gain traction, so you can drive higher ROI more efficiently in 2024.
You’ll learn:
- The latest trends in AI and automation, and what this means for an evolving paid search ecosystem.
- New developments in privacy and data regulation.
- Emerging ad formats that are expected to make an impact next year.
Watch Sreekant Lanka from iQuanti and Irina Klein from OneMain Financial as they dive into the future of paid search and explore the trends, strategies, and technologies that will shape the search marketing landscape.
If you’re looking to assess your paid search strategy and design an industry-aligned plan for 2024, then this webinar is for you.
5 Public speaking tips from TED - Visualized summarySpeakerHub
From their humble beginnings in 1984, TED has grown into the world’s most powerful amplifier for speakers and thought-leaders to share their ideas. They have over 2,400 filmed talks (not including the 30,000+ TEDx videos) freely available online, and have hosted over 17,500 events around the world.
With over one billion views in a year, it’s no wonder that so many speakers are looking to TED for ideas on how to share their message more effectively.
The article “5 Public-Speaking Tips TED Gives Its Speakers”, by Carmine Gallo for Forbes, gives speakers five practical ways to connect with their audience, and effectively share their ideas on stage.
Whether you are gearing up to get on a TED stage yourself, or just want to master the skills that so many of their speakers possess, these tips and quotes from Chris Anderson, the TED Talks Curator, will encourage you to make the most impactful impression on your audience.
See the full article and more summaries like this on SpeakerHub here: https://speakerhub.com/blog/5-presentation-tips-ted-gives-its-speakers
See the original article on Forbes here:
http://www.forbes.com/forbes/welcome/?toURL=http://www.forbes.com/sites/carminegallo/2016/05/06/5-public-speaking-tips-ted-gives-its-speakers/&refURL=&referrer=#5c07a8221d9b
ChatGPT and the Future of Work - Clark Boyd Clark Boyd
Everyone is in agreement that ChatGPT (and other generative AI tools) will shape the future of work. Yet there is little consensus on exactly how, when, and to what extent this technology will change our world.
Businesses that extract maximum value from ChatGPT will use it as a collaborative tool for everything from brainstorming to technical maintenance.
For individuals, now is the time to pinpoint the skills the future professional will need to thrive in the AI age.
Check out this presentation to understand what ChatGPT is, how it will shape the future of work, and how you can prepare to take advantage.
The document provides career advice for getting into the tech field, including:
- Doing projects and internships in college to build a portfolio.
- Learning about different roles and technologies through industry research.
- Contributing to open source projects to build experience and network.
- Developing a personal brand through a website and social media presence.
- Networking through events, communities, and finding a mentor.
- Practicing interviews through mock interviews and whiteboarding coding questions.
Google's Just Not That Into You: Understanding Core Updates & Search IntentLily Ray
1. Core updates from Google periodically change how its algorithms assess and rank websites and pages. This can impact rankings through shifts in user intent, site quality issues being caught up to, world events influencing queries, and overhauls to search like the E-A-T framework.
2. There are many possible user intents beyond just transactional, navigational and informational. Identifying intent shifts is important during core updates. Sites may need to optimize for new intents through different content types and sections.
3. Responding effectively to core updates requires analyzing "before and after" data to understand changes, identifying new intents or page types, and ensuring content matches appropriate intents across video, images, knowledge graphs and more.
A brief introduction to DataScience with explaining of the concepts, algorithms, machine learning, supervised and unsupervised learning, clustering, statistics, data preprocessing, real-world applications etc.
It's part of a Data Science Corner Campaign where I will be discussing the fundamentals of DataScience, AIML, Statistics etc.
Time Management & Productivity - Best PracticesVit Horky
Here's my presentation on by proven best practices how to manage your work time effectively and how to improve your productivity. It includes practical tips and how to use tools such as Slack, Google Apps, Hubspot, Google Calendar, Gmail and others.